External Factors in the Perception of Artwork

I have written a number of posts about how the presentation of artwork can affect the viewer's perception of that art. The other day I ran across a fantastic video that speaks to the same issue as it relates to food. "Tasteology" is a series of four videos that address the issue of why food tastes the way it does. The first three episodes focus on the source of the raw ingredients, how they are prepared, and how they are stored. The final episode, found below, examines how the presentation and environment in which food is eaten affects our perception of its flavor and textures. From the room and the plating to the ambient sounds and lighting, this video speaks to an issue that all artists should think more about when considering how to present their work. I loved it! [embed]https://www.youtube.com/watch?v=0CDsifeDf-c[/embed]